Calander Icon28 April 2020
Calander IconStart time: 9 am

Event description

For the 9th year, we return to Berlin for our highly popular local event and the meeting will take place on Tuesday 28th April.  Please put the date in your calendar! As always, the meeting will comprise of a mix of papers and discussions and will be held in German, with no translation available for attendees.

In 2020 the venue will be more centrally located in Berlin, which will make it easier for colleagues to travel to the venue from the main train station and from the airport.  

The meeting will be held at Park Inn by Radisson Berlin Alexanderplatz - Alexanderplatz 7, Berlin 10178

Tel: +49 (0) 30 2389 0

The meeting will be convened by:

palceholder image

Yvonne Engler

Bayer Pharma AG
palceholder image

Johanna Glaser

Point Blank Research
palceholder image

Katja Birke

Produkt +Markt
palceholder image

Janine Ruhl



We are now looking for some great papers for this meeting.  See below for more details of what we are looking for.

WANTED: Sense Makers for EphMRA Germany 2020

Covered in Big Data? Out-smarted by Artificial Intelligence? How do we manage the challenges that are coming our way or which might already be here?

Next year’s EphMRA meeting in Berlin will focus on the topic of “Making Sense”. We are looking for exciting examples on how to manage the ever-increasing amount of information that finds the way to our desks every day.

  • Do you have exciting examples on data visualisation?
  • Did you set up a new great tool to make the most of secondary data?
  • Did you create innovative ideas by listening to social media?
  • Have you done a project that looks at more than clicks when it comes to evaluating the success of digital channels?
  • Did you find an innovative solution for providing not only insights but also ways how to manage them?

These are just some examples for papers we are looking for. If you have any other “sense-making” papers that you would like to share we are very happy to hear from you.

Please submit your papers by Friday 18th October using the submission form 
EphMRA Germany 2020 Submission form 27 08 19

Throughout the day there will be plenty of time for networking during coffee breaks, lunch, and farewell drinks at the end of the day.

Registration for the One Day Meeting is €205 (euros) for EphMRA members (industry and supplier). Non-members of EphMRA will pay the same registration fee (205 euros + VAT) but can only attend the meeting until lunch finishes so as to give you a ‘taster’ insight into an EphMRA one day meeting.

Speakers from member companies will be expected to register and pay to attend the meeting to help cover costs and this will be at the member rate.  Non-member speakers will be required to pay the non-member fee to speak and attend the meeting.

We welcome sponsors for the meeting and they may put their promotional material in the delegate pack or provide a pen or pad. Contact [email protected] for more details.