EPHMRA Webinar and Panel Discussion - The Moment of Truth: #Adhesion
September 14 2023 - 13.30 – 14.45 UK time
Speakers:
Adriano Guidi, Menarini Group
Michele Spinetta, Menarini Group
Daisy Lau, SKIM Group
Prof. Bartolome Celli
Roberto Ascione, Healthware Group
Mark Lambrecht, SAS
Convenor: Alexander Rummel, Aurum Research – LDC Committee member
This webinar and panel discussion will have 3 key takeaways:
1 - From Adherence to Adhesion: Adhesion represents “the foundation of the house” that can ultimately drive adherent behaviors. It could be measured in-depth in a multi-dimensional world.
2 - Although today there are different possibilities to measure adherence, but most of these present limits and pitfalls to give a comprehensive measurement of adherence.
3 - To address all dimensions of adherence and adhesion, from acceptance to commitment, there is a need to create a new standard and comprehensive tool starting from new tools to new forms of cooperation.
Register here - https://us06web.zoom.us/meeting/register/tZclc-ippj0vH9AAl_V5LBA4hE_wFY…