SJO Research & Consulting LLC

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Services and Expertise

Brand Research, Business Insights, Consultancy, In-depth Interviews, Moderation, New Product Development, New Product Research, Patient journey, Patient research, Qualitative

Countries we work in

United States

More about us

Offering expertise in global thought leader research to the pharmaceutical industry, as well as moderation and consulting services for non-thought leader projects involving neuroscience, oncology, rare diseases, and other scientifically-complex treatment areas.

Dr Oscarson has more than 30 years experience in various sectors of the healthcare system including pharmacy, medicine and health law -- including, most recently, 15+ years in pharmaceutical marketing research and consulting. Her background allows her to speak the language of physicians and establish a rapport with patients, ultimately providing deeper insights than those typically obtainable by non-medical market research moderators.

Specializing in qualitative mapping of therapeutic landscapes, assessment of market opportunities and patient journey maps, she has interviewed hundreds of guild-level thought leaders from around the world as well as rank & file physicians and patients across a wide range of treatment areas.

Scope of Services:

Business Development
DOP, TPP, and DLL Development
Landscape Assessment
Lifecycle Planning
Market Opportunity Mapping
MOA Story Development
Patient and Caregiver Journeys (and video storybooks)
Pipeline Assessment
Therapeutic Insights
Value Driver Assessments

Main Contacts

Stephanie J Oscarson MD, Principal
Email: stephanie.oscarson@sjoresearch.com