News
A new agency member has joined the EPHMRA community!
EPHMRA is pleased to welcome MIMS Medica (Malaysia) Sdn Bhd insight to the EPHMRA community as an Agency member.
Great to have you on board and looking forward to our collaboration.
Sidi Lemine, Jade Kite, will deliver his paper ‘Improving Messaging Resonance With AI Emotion Recognition’ at the 2024 EPHMRA Conference.
This paper will demonstrate how Emotive AI can compliment traditional research in healthcare to uncover subconscious emotional reactions in HCPs.
2024 Germany Chapter meeting – You can register today!
anthony rowbottom, boxee group, will present his paper ‘DLBCL and me: a market researcher’s personal ethnographic journey’
Social Media listening is not a new innovation: however, it might not be living up to its true potential within the pharmaceutical market research landscape.
Gregg Quy, Elma Research International, and Mohamed Akrout, Roche, will be presenting at t
Looking for ‘Picture Perfect Insights’? Then this is the paper for you.
During this paper Mike Pepp, Beyond Blue, will help you understand the true value of harnessing AI predictive visual analytics, and putting it under the microscope.
See Xierong Liu, Ipsos, present her paper ‘Optimising omnichannel customer engagement’ at the 2024 EPHMRA conference.
Lara Lucchese and John Grime with their paper ‘Shining a Light on the Inequality of Cancer Outcomes’
The biggest determinant of your health is your postcode.
Multiple studies have highlighted various factors that contribute to healthcare inequalities, with policymakers, charities, and patient groups committed to addressing the determinants of variation in outcomes.
2024 Germany Chapter meeting – You can register today!
For this German-only speaking event, our Convenors are Katja Birke, Produkt + Markt, Yannick Rieder, Janssen and Barbara Lang, Point Blank Research & Consultancy.